Privacy Policy

This Privacy Policy describes how INC (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual as “Personal Information.”

Device Information
  • Examples of Personal Information collected: Version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
  • Purpose of collection: To load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
  • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
  • Disclosure for a business purpose: Shared with our processor Shopify.
Order Information
  • Examples of Personal Information collected: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
  • Purpose of collection: To provide products or services to you, to process your payment information, arrange for shipping, provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and provide you with information or advertising related to our products or services.
  • Source of collection: Collected from you.
  • Disclosure for a business purpose: Shared with our processor Shopify.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.
  • We may share your Personal Information to comply with applicable laws and regulations, to respond to legal requests, or to otherwise protect our rights.

Behavioural Advertising

We use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

  • We use Google Analytics to understand how our customers use the Site. Read more about how Google uses your Personal Information here: Google Privacy Policy.
  • We share information about your use of the Site with our advertising partners. Some of this information is collected through cookies or similar technologies.

You can opt-out of targeted advertising by:

Using Personal Information

We use your Personal Information to provide our services, including offering products for sale, processing payments, shipping and fulfilling your order, and keeping you up to date on new products, services, and offers.

Lawful Basis (GDPR Compliance)

If you are a resident of the European Economic Area (“EEA”), we process your Personal Information under the following lawful bases:

  • Your consent.
  • The performance of the contract between you and the Site.
  • Compliance with legal obligations.
  • To protect vital interests.
  • To perform a task carried out in the public interest.
  • For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information.

Automatic Decision-Making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making when that decision-making has a legal effect on you.

  • Shopify uses limited automated decision-making to prevent fraud, including temporary denylists of IP addresses associated with failed transactions and credit cards associated with denylisted IP addresses.

Your Rights (GDPR & CCPA Compliance)

GDPR (EEA Residents)
You have the right to access, correct, update, or erase your Personal Information. To exercise these rights, contact us at info@inc-apparel.com.

CCPA (California Residents)
You have the right to access, correct, update, or erase your Personal Information. You may also designate an authorized agent to submit these requests on your behalf by contacting us at the address below.

Cookies

A cookie is a small amount of information that is downloaded to your device when you visit our Site. We use different types of cookies to enhance your experience:

  • Functional cookies: Necessary for site functionality.
  • Performance cookies: Help improve site performance.
  • Advertising cookies: Used for targeted advertising.
  • Social media cookies: Allow interactions with social media platforms.

You can control cookies via your browser settings or opt-out through All About Cookies.

Do Not Track

Because there is no industry-wide standard for responding to “Do Not Track” signals, we do not alter our data collection practices when we detect such a signal from your browser.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

Contact Information

For more information about our privacy practices, or if you have questions, please contact us at:

Email: info@inc-apparel.com
Mailing Address:
INC-APPAREL
1 Haysend Walk
Southway
Plymouth
PL6 6FX

If you are not satisfied with our response, you have the right to lodge a complaint with the relevant data protection authority: ICO Complaint Page.

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